Chocolate and honeycomb, a match made in heaven. But Mighty Fine Honeycomb have taken it a step further, creating delicious, luxury, honeycomb! Check out how it all started from the owner himself…Kit Tomlinson!
What’s the story of Mighty Fine Honeycomb?
We started Mighty Fine as a chocolate experience pop-up shop in Camden making delicious creations everyday right in the middle of the shop. We sold sold some cool products like tequila truffles, chocolate bacon and 100 different flavours of hot chocolate. It was loads of fun but we had one really big problem – we could not keep the honeycomb we made on the shelves. It was sold out by midday everyday – we knew we had a special product and wanted to get it out to more people.
We made a big decision to shut the shop and concentrate on making the world’s best honeycomb confectionery. We spent ages perfecting our recipe, technique and packaging then opened our first production unit in Peckham, South London and we have not looked back.
“We use great natural ingredients, each one sourced and chosen because it adds something special to the recipe”
and perfected a technique that keeps the honeycomb lighter and crisper. Ross and I spend a lot of time testing out new flavours, we send out new flavours to our Mighty Fine super fans to get their first impressions on them, listening to feedback has always been central to our success – our latest Christmas special Gingerbread was a huge success and we are looking forward to bringing out more products as the year progress.
Around 1/3 of all food we eat relies on pollination and bees pollinate on a truly commercial scale. The more pesticides we use and the more bee friendly environments are destroyed the faster the decline of bees so you can see the bottleneck ahead. We support the British Beekeeping Association who do some great work to encourage and sustain bee colonies in the UK. We use honey in our recipe so we figure that we owe the bees one.
What makes a perfect batch of honeycomb?
That is a secret! But making honeycomb is great fun, the reaction when you put the bicarbonate soda is always exciting no matter how many times you do it. Using great ingredients is always a good start
As a start-up, what’s been your biggest pitfall so far, how did you overcome it?
Growing our business quickly using cashflow rather than outside investment has been a struggle at times but you learn very quickly where your money is spent most effectively and I believe that we are much more solid business as a result.
What’s been your most rewarding moment?
A bit of cliche but every time I see our products in any shop I get really excited and often try to convince whoever is around to buy one. We are also really proud of our product .
“We have not stopped working on it since day one.”
Listening to feedback trying to improve every last detail – and, it’s from a very biased perspective, top notch!
Where can people find your heavenly honeycomb?
Sainsbury’s, Waitrose, BP, Whole Foods, Cook, Picturehouse Cinemas and make more brilliant food stores up and down the country.
What can we expect from Mighty Fine Honeycomb in the next 12 months?
We are really excited to launch our 30g Salted Caramel bar into Sainsbury’s convenience stores in April and we have a number of new Mighty Fine products in the pipeline. At the same time, we are working hard to get the message out to as many people as possible doing loads of food festivals and tasting events. Everything is looking Mighty Fine.
Their honeycomb is certainly mighty fine! Can’t wait to try some? You can buy their products directly here! This is something you don’t want to miss out on!